business cards, corporate templates, merchandise
company presentations & brochures, event-specific presentations, videos
website, newsletters, mail campaigns
brief advisory on sustainable positioning
Ibitu Gostoso is a modern luxury development located in a new emerging destination in Brazil that is not yet well known worldwide. The development is situated in the heart of a kite surfing town and has significant environmental advantages, as well as extensive infrastructure to cater to any needs.
The goal was to attract international investors for seed funding, with the next step being international villa sales.
We created several strategies for the development's positioning – one as a turn-key solution for obtaining citizenship through investment, and another focused on building a luxury sustainable community of holiday homeowners.
We reflected this unique positioning through diverse sets of marketing materials, including bilingual website and a series of on-site banners and pop-ups.
The results were achieved within a matter of days, generating several sales leads per week.
teasers, investor data room, reporting